Visitors Not Converting? Solve With Landing Page Personalization

Tes SamuelHost

@tes-samuel · 1h ago · General

Personalize is live. It looks at your page's traffic by device, source, and new versus returning visitors, and flags any group converting meaningfully worse than the rest of the page. Pick that audience, choose what to change (headline, CTA, subheadline), and Leadpages writes a version for them. Same page, same URL, and everyone else still sees your original. You'll find it in the editor under Optimize, then Experiments, then Personalize. You need an active conversion goal first. It's on Grow, Optimize, and Scale, and Auto mode, where Leadpages picks the content, writes the variants, and tests them for you, is on Optimize and Scale. Read the full breakdown: https://leadpages.com/blog/landing-page-personalization --- Open Personalize on one of your pages and post the first audience it flags. An empty list counts too: it means everyone's converting about the same.

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Henny YeshanewHost@henny-yeshanew2 minutes ago

This one's been fun to watch come together. The part I keep thinking about is the AI assistant traffic. People coming from ChatGPT already asked a question before they landed, so they probably want something different from the page than someone who clicked an ad. Now you can actually give them that without building a second page. Can't wait to run it on Track Limits once the site's fully moved over. My bet is it flags mobile on race weekends first.

Tes SamuelHost@tes-samuel48 minutes ago

Here's Personalize running end to end, from the conversion goal to a live personalization, if you'd rather watch than read.

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