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Leadpages vs Kajabi

Kajabi is the all-in-one for course creators. Leadpages is the conversion engine for landing pages. If landing pages drive your revenue, here's why purpose-built wins.

Choose Leadpages if

You need high-converting landing pages with A/B testing, heatmaps, and AI optimization. Best for marketers and coaches focused on lead generation.

Choose Kajabi if

You sell courses or memberships and want everything in one platform: hosting, email, payments, and community.

Use both if

You want Kajabi for course delivery but need Leadpages for optimized opt-in pages and higher conversion rates on paid traffic.

Full Comparison

Feature-by-feature breakdown

FeatureLeadpagesKajabi
Pricing
Starting price$49/mo$149/mo
Landing page plan$49/mo (Standard)$149/mo (Basic)
A/B testing plan$99/mo (Grow)Not available
Free trial7 days14 days
Landing Pages & CRO
A/B testingYes ($99+)No
Smart Traffic (AI)Yes ($199+)No
HeatmapsBuilt-in ($199+)No
DTRYesNo
Lead enrichmentYesNo
Templates250+ conversion-optimized30+ page templates
AI page builderYes, 60-second creationNo
Popups & alert barsYesLimited
Kajabi Strengths
Online coursesNoYes (core feature)
MembershipsNoYes
Built-in emailNoYes
Community featuresNoYes
Payment processingStripe/PayPalKajabi Payments

Verified March 2026. Kajabi pricing from kajabi.com.

WHY LEADPAGES

Purpose-built beats bundled

Kajabi builds courses. Leadpages converts visitors. Here's what you get with a dedicated landing page platform.

Real A/B Testing

Split-test headlines, images, CTAs, and layouts. Kajabi has no native testing.

AI Page Builder

Describe your page, get a conversion-optimized design in 60 seconds. No templates to customize.

Heatmaps & Analytics

See where visitors click, scroll, and drop off. Built-in, not a third-party add-on.

Lower Cost

Leadpages starts at $49/mo. Kajabi starts at $149/mo. Save $1,200/year if you only need landing pages.

Better landing pages.
Less than half the price.

7-day free trial. Full Grow plan access.

See pricing →