Identity Resolution
Identify anonymous visitors by company, role, and size — no form required. The pixel is already built into every page you publish.
Visitor Intelligence
Know who's visiting.
Before any form.
Identify companies. Enrich leads. Score every visitor against your ICP. Then personalize the page they're looking at, automatically. Only Leadpages connects all four in one platform.
2,000+
Visitor IDs per month at Grow
0-100
ICP score on every visitor
$0
Extra tools to buy
Identified today24 new
ICP score91/ 100
- Role
- Head of Growth
- Vertical
- Marketing Agency
- Source
- Google Ads
Why Leadpages
Other tools identify visitors. Only Leadpages acts on what it finds.
Most visitor ID tools hand you a spreadsheet of company names. Leadpages identifies the visitor, scores them, personalizes the page they're looking at, and optimizes toward conversion. One closed loop. No exports, no separate tools, no manual steps.
What's Built In
Identify. Enrich. Score.
Personalize. Recognize.
Lead Enrichment
10+ data points added to every form submission before it hits your CRM. Your rep sees the full picture on the first call.
ICP Scoring
0–100 score on every visitor. Know buyers from browsers instantly.
Real-Time Personalization
High-ICP visitors see enterprise messaging. Everyone else sees self-serve. Same URL, zero flicker.
Return Visitor Recognition
Track the full journey across visits. Return visits don't consume credits.
How It Works
Three steps. Nothing to install.
Publish your page.
Pixel is built in. Nothing to install.
Visitors get identified and scored.
Real-time resolution + ICP scoring. Results in your dashboard instantly.
Act on what you see.
Enrich leads. Personalize pages. Route high-ICP visitors to sales. Shift ad budget to what works.
What You're Replacing
$52,000/yr in separate tools.
Or $99/mo, built in.
IP-to-company (Clearbit)$12,000-25,000
Contact enrichment (ZoomInfo)$15,000-30,000
Page personalization (Mutiny)$24,000-60,000
Landing pages (your current tool)$1,200-3,000
Leadpages$1,188/yrAll of the above. One platform.
Plans
Every plan includes Visitor Intelligence.
Grow
$99/mo
- 2,000 visitor IDs/mo
- 1,000 lead enrichments/mo
- 25 integrations
Optimize
$199/mo
- 5,000 visitor IDs/mo
- 2,500 lead enrichments/mo
- 125 integrations
- In-editor heatmaps
- Performance alerts
Scale
$399/mo
- 10,000 visitor IDs/mo
- 5,000 lead enrichments/mo
- 300+ integrations
- In-editor heatmaps
- Performance alerts
What teams are saying
Teams that switched to Leadpages
for visitor intelligence.
We were paying $18K/yr for Clearbit. Now it's built into our landing page tool.
I can finally see which ad campaigns bring real prospects, not just clicks.
Our SDR team went from 15-minute lead research to instant context on every form submission.
Built For
Built for the teams paying for the click.
For performance marketers
- The problem
- You spend $10K+/mo on ads and report on clicks, not pipeline quality.
- What changes
- Visitor Intelligence scores every visitor against your ICP by campaign source. You see which spend attracts buyers, not browsers.
- The outcome
- Reallocate budget based on visitor quality, not vanity metrics.
For sales-led teams
- The problem
- Your SDR spends more time researching leads than talking to them.
- What changes
- Every form submission arrives pre-enriched: company, role, tech stack, intent signals, ICP score. Full context before the phone rings.
- The outcome
- First call in 2 minutes. Full context. No manual research.
For conversion-obsessed marketers
- The problem
- Enterprise and SMB visitors land on the same page. Your conversion rate shows it.
- What changes
- Personalization rules swap content by visitor segment. Auto-optimization learns which version converts best. One URL, multiple experiences.
- The outcome
- Higher conversion on your highest-value traffic. Automatically.
FAQ
Questions
IP resolution against the Customers.ai identity database. Matches anonymous visitors to known companies and professional contacts. No forms, no gated content.
Yes. B2B identity resolution using publicly available professional data. Does not track personal browsing across sites.
Pages keep working. Traffic and analytics continue. New identifications pause until next month or you upgrade. Return visitors don't consume credits.
No. Built into every page you publish. Nothing to configure.
HubSpot, Salesforce, Mailchimp, Google Ads, Meta Ads, Klaviyo, ActiveCampaign, Shopify, Stripe, and 300+ more.
GA tells you how many visitors and what they did. Visitor Intelligence tells you who they were, how well they match your ICP, and personalizes the page they see. Analytics measures traffic. This creates pipeline.
Ready to build?
Every day without this, qualified
visitors leave your pages unnamed.
You already paid for the click. See who clicked.