The Difference
One platform. No extra tools.
Most platforms stop at publish. Leadpages keeps working. Testing, optimizing, and routing traffic until it finds what converts.
Launch at campaign speed
Describe your campaign. Get a live, branded page in under 60 seconds. Create 10+ pages at once, all optimizing from day one.
Test automatically
A/B testing runs continuously. Creates a variant, picks the winner, starts the next test. Smart Traffic routes each visitor to the best version, without you touching it.
See what converts
Real-time analytics on every page. Click tracking. Scroll depth. Heatmaps that show exactly where visitors engage and where they leave.
Build & Launch
AI Page Creation
Describe your campaign. A live, branded page in under 60 seconds. Brand kit auto-applied from your URL. No design queue, no templates.
Lead Capture + Integrations
Forms, webhooks, CSV export. Leads go straight to HubSpot, Salesforce, Mailchimp, or any of your existing tools. No extra tools.
Websites + Blogs
Full marketing sites and blogs on your custom domain. Free SSL. AI-assisted blog publishing. Not just landing pages.
Ecommerce + Checkout
Embed Stripe checkout directly in your pages. Sell products, subscriptions, and digital goods without sending visitors to a separate cart.
Test & Optimize
A/B Testing
Continuous testing that runs itself. Test, pick a winner, generate the next variant, repeat. Three modes: simple split, AI-assisted, or full automation.
Optimization Score
Every page gets a live grade against your goal. Conversion and AEO sub-scores roll up into one number, so you see what's dragging it down — and fix it in a click.
Self-Improving Pages
Set a goal and walk away. AI creates challengers, runs tests, picks winners, and starts again. Continuously improving your conversion rate without manual intervention.
Ad-to-Page Message Match
Your page headline matches the ad they clicked. Swap copy based on URL parameters for better Quality Score. Automatically.
Personalization
Show different content to different audiences. Mobile visitors, returning users, ICP-matched prospects. Each sees the version most likely to convert them.
Understand & Analyze
Heatmaps
Click maps and scroll depth on every page. See where visitors engage and where they drop off. In the editor, not a separate tool.
Visitor Intelligence
See who's visiting your pages. Company name, industry, job title, and ICP score. Powered by Customers.ai IP resolution. Know your audience before they fill out a form.
Conversion Tracking
Track form submits, button clicks, and offsite purchases. Attribute conversions back to the traffic source. Works with Google Ads, Meta, and offline events.
Build, test, measure
Build a landing page in a minute. Then actually improve it.
Getting a landing page live is the easy part — knowing what converts, and improving it, is where most tools leave you. Leadpages is an AI landing page builder that makes the whole loop easy: build a page in about a minute, A/B test variations without a separate tool, and measure exactly what works with built-in heatmaps and analytics. One platform to build, test, and measure — not four.
Leadpages in 2 minutes
See how one platform builds, tests, and optimizes your pages automatically.
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Leadpages AI
1.8kBy the Numbers
We'd rather show you than tell you.
1.8s
Median page load
9.1M+
Leads captured monthly
466K+
Businesses since 2012
60s
From prompt to live URL
200+
Integrations
Continuous Optimization
Your pages get smarter
with every conversion.
Every visitor teaches your page something new. AI creates a variant, tests it, picks the winner, and starts again. Automatically. You ship it once. It improves forever.
Live optimization in progress
Smart Traffic is routing visitors to the best variant
Integrations
Landing page integrations for your ad, email, and CRM tools
Connect Google Ads, Meta, Shopify, HubSpot, Mailchimp, and more. Leadpages pulls your campaign data and builds landing pages that match — automatically.
WooCommerceWorkflows
Automated landing page workflows from the tools you already use
Each integration pulls live data from your tools and updates your landing pages automatically. Click a card to see how it works.
Ad Variant → Matched Landing Page
Connect Google or Meta Ads and Leadpages generates a unique page for each ad variant. Dynamic Text Replacement swaps in the exact keyword a visitor searched. Every click lands on a page that feels hand-built for them.
Product Launch → Coordinated Campaign
Connect Shopify, pull a new product, and Leadpages generates a pre-launch waitlist page, a launch day sales page, and a post-purchase upsell. All brand-matched with Stripe checkout embedded.
Anonymous Visitor → Personalized Page
Visitor Intelligence resolves anonymous traffic to company, industry, and ICP score. No form fill required. Leadpages swaps headlines and CTAs based on who's actually on the page.
Email Segment → Tailored Landing Page
Pull a segment from Klaviyo or ActiveCampaign and Leadpages builds a page whose copy and offer continue exactly where the email left off. Dynamic Text Replacement personalizes at scale.
Heatmap Insight → Rebuilt Page
Leadpages reads scroll depth and click heatmaps, identifies the drop-off point, and uses AI to rebuild the section losing visitors. The revised variant goes live as a new A/B test automatically.
Agency Client → White-Label Site in 60s
Point Leadpages at a client's URL and Brand Kit extraction pulls their colors, fonts, and logo instantly. Describe the campaign and Leadpages builds a fully branded page under their custom domain.
Webinar → Full Funnel
Leadpages builds a registration page, confirmation page, and post-webinar replay page in one shot. Form submissions sync to HubSpot or ActiveCampaign and trigger your nurture sequence.
AI Agent → Programmatic Page Factory
Connect Leadpages' MCP server to your AI agent or Zapier and spin up hundreds of location-specific or SKU-specific landing pages programmatically. Every page is live, tracked, and auto-optimized.
Plus Zapier, webhooks, and API access for custom workflows.
Start building from your data→Already a Customer?
Already on Leadpages?
Same account. Same price. A/B testing, dynamic text replacement, and lead enrichment are now included. No upgrade required. Your existing pages keep working. Switch on your timeline.
See What's New →FAQ
Questions we get every day
A landing page builder is a tool for creating standalone campaign pages — each focused on one action like a signup, purchase, or demo booking — without code or a developer. Leadpages is an AI landing page builder: you describe your campaign and it generates a complete, on-brand page in about 60 seconds, then lets you edit it with drag-and-drop. It also handles hosting, forms, and A/B testing, so one tool takes you from idea to live, optimized page.
Leadpages plans start at $99/month for Grow, $199/month for Optimize, and $399/month for Scale — each with a 7-day free trial and 20% off annual billing. Every plan includes unlimited traffic and unlimited pages, with no per-visitor overage fees. Higher tiers add Smart Traffic, heatmaps, personalization, and the full auto-optimization loop.
If you run ads, email, or any campaign with a specific goal, yes: sending that traffic to a general homepage usually converts far worse than a focused landing page. A builder lets you launch and test campaign pages in minutes instead of booking developer time. It also gives you the analytics and A/B testing you need to keep improving conversion rate over time, not just publish once.
A website builder creates multi-page sites for browsing — home, about, services, blog. A landing page builder creates single-purpose pages designed to convert one specific audience on one specific action, with built-in A/B testing and conversion tracking. Leadpages does both: full websites and blogs when you need them, plus dedicated landing pages optimized for campaigns.
You can build and preview pages before paying, and every plan includes a 7-day free trial with full platform access. Publishing to a live URL — with a custom domain and free SSL — happens on a paid plan. Free landing-page tools exist, but they usually add their own branding, cap your traffic, and leave out A/B testing and integrations.
With the AI builder you can go from a plain-language prompt to a complete, branded page in about 60 seconds, then publish once you've reviewed it. If you start from one of the templates, launching is mostly swapping copy and images. Connecting a custom domain adds a few minutes through automated DNS setup.
We rebuilt the product from the ground up. Same team, same 13-year track record. New technology. A/B testing, Smart Traffic, heatmaps, and AI page creation are all new. A/B testing starts at $99. Smart Traffic and heatmaps from $199.
Nothing changes unless you want it to. Your pages keep working. Choose old or new experience any time. Your price stays the same.
Smart Traffic routes each visitor to the page variant most likely to convert them, based on traffic source, device, and past performance data. It runs automatically.
Yes. Custom domains with free SSL on every paid plan. Automated DNS setup. 1.8-second median load time on a global CDN. Unlimited traffic.
HubSpot, Salesforce, Mailchimp, Google Ads, Stripe, Shopify, Slack, Zapier, and many more via Paragon. Leads flow directly to your CRM or email tool.
Yes. 7 days, full platform access.
Start Optimizing
Your pages should improve while you sleep.
7-day free trial. Full platform access.
Start Free 7-Day TrialThe basics
What is an AI landing page builder?
A landing page is a single web page built around one action — booking a demo, downloading a guide, buying a product, or joining a waitlist. A landing page builder is the tool you use to create that page without writing code or waiting on a developer. Leadpages is an AI landing page builder: describe your campaign in plain language and it generates a complete, on-brand page — headline, layout, form, and images — in about 60 seconds, then hands you a drag-and-drop editor to refine every detail.
It's made for the people whose results live and die by conversion rate: small-business owners, marketers, agencies, coaches, and founders running paid and organic campaigns. Whether you're spinning up a page for a Google or Facebook ad, a webinar, a product launch, or a lead magnet, a landing page maker lets you launch in minutes instead of days — and test new versions without waiting in a design or engineering queue.
Most tools stop the moment your page is live. Leadpages keeps working. Every page can run A/B tests, route visitors with Smart Traffic, and reveal click and scroll heatmaps so you can see what is actually converting. Connect a custom domain with free SSL, send new leads straight to your CRM or email platform, and let the builder keep optimizing toward your goal automatically — a landing page builder and a conversion system in one place.
Want to go deeper? Read our complete guide to building landing pages and the conversion optimization guide. Weighing your options? See how Leadpages compares to Unbounce, Instapage, ClickFunnels, and Squarespace.


