Bob Sparkins

Marketing Educator & Conversion Expert

A former high school history teacher turned entrepreneur and marketer, Bob has educated business owners worldwide on how to leverage lead generation to grow their brands for over 18 years. Bob is a conversion expert, specifically when it comes to landing pages. Hosting over 1,000 webinars, he has walked thousands of business owners through advanced strategies to help them optimize their pages and maximize their leads and sales.

47 articles

Podcast: On the Record

[Podcast] Communicating Magic: Creating Videos and Emails That Convert (Alex Cattoni)

Alex shares insights from her journey from customer success intern to freelancer to entrepreneur, and discusses the role of AI in copywriting.

Mar 2, 2023

Podcast: On the Record

[Podcast] Earning Trust: Driving Revenue as a Serve-First Business (Miles Beckler)

Join The Lead Generation podcast as Miles Beckler shares insights on achieving online marketing success, celebrating 200,000+ YouTube subscribers.

Feb 23, 2023

Podcast: On the Record

[Podcast] Skyrocket Your Conversions: Key Elements of Landing Pages (Oliver Kenyon)

Oliver discusses the lessons he's learned during his journey as a serial entrepreneur and shares his key elements for a high-converting landing page.

Feb 16, 2023

Podcast: On the Record

[Podcast] Email Endorsements: Increase Revenue with Affiliate Marketing (Igor Kheifets)

Igor discusses how to leverage email in your business and how to use email solo ads to take control of the growth of your income.

Jan 27, 2023

Podcast: On the Record

[Podcast] Advertising Tips: How to Succeed with Facebook Ads on a Limited Budget (Jenn Possick)

Jenn discusses her online marketing journey and what's working right now when it comes to advertising on Facebook and Instagram.

Jan 19, 2023

Podcast: On the Record

[Podcast] Content Engine: Rise Above the Noise (Tracey Wallace)

In this episode, Tracey discusses how to create a content marketing plan and how to set your brand apart to attract more business in the year ahead.

Jan 12, 2023

Podcast: On the Record

[Podcast] Prioritizing Value: Accelerate Success with Customer-Led Growth (Gia Laudi)

Gia Laudi is a growth advisor for SaaS companies. She shares her thoughts on why customer-led growth is essential for recurring revenue companies.

Dec 23, 2022

Podcast: On the Record

[Podcast] Strategic Automation: Accurately Scale the Right Things in Your Business (Chris Davis)

Chris shares his journey from engineer to entrepreneur. He also discusses marketing automation and how you can use it to grow your business faster.

Dec 16, 2022

Podcast: On the Record

[Podcast] Pursuing a Pivot: When Taking a Detour is the Next Right Thing (Ruth Soukup)

Ruth shares lessons from her entrepreneurial, including how to turn ideas into businesses, launching new products, and ways to increase your credibility.

Dec 8, 2022

Podcast: On the Record

[Podcast] Business Breakthroughs: Attract Clients Through Greater Clarity (Vanessa Cabrera)

Vanessa shares lessons she's learned on her entrepreneurial journey, the four key ingredients to enacting positive change, and some social media tips.

Oct 20, 2022

Podcast: On the Record

[Podcast] Freelancing Kickstart: Find Success Working with (or as) a Freelancer (Brooke Markevicius)

Brooke discusses how people can start and grow their own freelancer business and how small business owners can hire the right people.

Oct 13, 2022

Digital Marketing

[Podcast] Win-Win Services: Create a Service-Based Business Loved by You and Your Clients (Emylee Williams)

Oct 6, 2022