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Bob Sparkins

Marketing Educator & Conversion Expert

A former high school history teacher turned entrepreneur and marketer, Bob has educated business owners worldwide on how to leverage lead generation to grow their brands for over 18 years. Bob is a conversion expert, specifically when it comes to landing pages. Hosting over 1,000 webinars, he has walked thousands of business owners through advanced strategies to help them optimize their pages and maximize their leads and sales.

47 articles

[Podcast] Lessons from the SaaS Playbook (Rob Walling)

Podcast: On the Record

[Podcast] Lessons from the SaaS Playbook (Rob Walling)

In this episode, Rob digs into lessons he's learned as a founder and investor, and provides tips that will support your business growth for years to come.

[Podcast] Living a Brighter Life (Sherry Walling)

Podcast: On the Record

[Podcast] Living a Brighter Life (Sherry Walling)

Dr. Sherry Walling, psychologist for startup founders, shares her perspective and strategies for becoming a high achieving human up to cool things in our world, including how to process grief and avoid entrepreneurial burnout.

[Podcast] Seeking Success Through Bite-Size Entrepreneurship (Damon Brown)

Podcast: On the Record

[Podcast] Seeking Success Through Bite-Size Entrepreneurship (Damon Brown)

Damon shares his journey from tech journalist to bootstrapping and selling two apps. He also discusses how you can craft your own entrepreneurial path.

[Podcast] Make More Videos, Not Excuses (Lou Bortone)

Podcast: On the Record

[Podcast] Make More Videos, Not Excuses (Lou Bortone)

Lou discusses his favorite video creation resources, tips on utilizing AI in your business, and a variety of ways you can reach your ideal clients.

[Podcast] Speak Your Way to More Clients (Krista Martin)

Podcast: On the Record

[Podcast] Speak Your Way to More Clients (Krista Martin)

Krista talks about her transition from sales to entrepreneurship, strategies for getting audiences to take action, and how to find more coaching clients.

10 High-Converting Ebook Landing Page Examples

Landing Pages

10 High-Converting Ebook Landing Page Examples

Discover high-converting ebook landing page examples that inspire and convert. Boost your ebook's visibility with effective design strategies.

[Podcast] Create Online Courses that People Love (Nathalie Lussier)

Podcast: On the Record

[Podcast] Create Online Courses that People Love (Nathalie Lussier)

Nathalie shares strategies to create and sell your own online courses, and how to help your students get more value from your programs.

15 Ways to Create a High-Value Lead Magnet

Digital Marketing

15 Ways to Create a High-Value Lead Magnet

Discover effective ways to create compelling lead magnets that engage your audience and enhance your email marketing strategy.

[Podcast] YouTube Growth: Video Strategies to Expand Your Audience (Matt Giovanisci)

Podcast: On the Record

[Podcast] YouTube Growth: Video Strategies to Expand Your Audience (Matt Giovanisci)

Matt shares some of his best strategies for growing a YouTube channel and building your email list from your video content.

[Podcast] Engineering Success: Design Your Business with Group Coaching (Jereshia Hawk)

Digital Marketing

[Podcast] Engineering Success: Design Your Business with Group Coaching (Jereshia Hawk)

If you want to add group coaching to your business, check out this episode of The Lead Generation Podcast from Leadpages, featuring Jereshia Hawk.

[Podcast] Course Creator: Serve a Wider Audience Teaching What You Know (Gemma Bonham-Carter)

Podcast: On the Record

[Podcast] Course Creator: Serve a Wider Audience Teaching What You Know (Gemma Bonham-Carter)

Gemma shares advice on what to include in your online course, how to stay focused on the success of your students, and how to price your course.

[Podcast] YouTube Success: Grow Your Business with Video (Laurie Wang)

Podcast: On the Record

[Podcast] YouTube Success: Grow Your Business with Video (Laurie Wang)

Laurie Wang shares tips on growing a YouTube channel and how to turn social media followers into email subscribers and customers.