The Leadpages Journal
Marketing that compounds.
Tactical reads on conversion, copy, and the craft of turning attention into customers.
Digital Marketing
The Role of Automation in Multivariate Testing
Automated multivariate testing helps you optimize pages faster by identifying winning combinations that boost conversions, engagement, and revenue with data.
Conversion Optimization
The Role of CTAs in Conversion Optimization
Call to Action Optimization helps improve conversions by refining CTA messaging, placement, and design to drive more clicks, leads, and sales.
Lead Generation
Using Lead Enrichment w/ Lead Agent
Lead enrichment automation enhances customer data in real time, helping sales & marketing teams personalize outreach, qualify leads faster, & boost conversions.
Lead Generation
10 AI Strategies to Improve Lead Generation
Explore AI lead generation strategies that use automation, data, & personalization to attract, qualify, & convert high-intent prospects efficiently.
Conversion Optimization
How to Build Your First CRO-Optimized Landing Page in 15 Minutes
A CRO landing page is designed to convert visitors into customers using data-driven layouts, messaging, and testing to maximize results.
Product Updates
From Conversion to Revenue - Klaviyo + Leadpages Integration Now Available
Landing Pages
The Anatomy of a Perfect Landing Page
Discover the perfect landing page template to boost conversions, engage visitors, & simplify design with layouts built for clarity, speed, & results.
Landing Pages
AI Copywriting Tools for High-Converting Landing Pages
Create high-converting AI landing page copy that boosts engagement, improves clarity, & drives more conversions with automated content.
Conversion Optimization
CRO and Retention: Optimizing Post-Purchase Funnels
Improve customer retention & boost lifetime value with post purchase optimization strategies that enhance satisfaction, loyalty, & repeat sales.
Conversion Optimization
Building a Data-Driven Culture Around Optimization
Build a strong data-driven marketing culture that boosts performance, aligns teams, and turns insights into action for sustainable, measurable growth.
Conversion Optimization
Building Trust: Social Proof and CRO
Boost conversions with Social Proof Landing Pages that build trust, showcase real customer results, & increase credibility to drive more sign-ups & sales.
Digital Marketing
Above the Fold: How to Capture Attention in 3 Seconds
Boost engagement and conversions with effective above the fold optimization. Learn strategies to capture attention instantly & improve your website’s performance.