Leadpages·Vol. I

The Leadpages Journal

Marketing that compounds.

Tactical reads on conversion, copy, and the craft of turning attention into customers.

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How to Use Heatmaps to Improve Your Landing Page

Conversion Optimization

How to Use Heatmaps to Improve Your Landing Page

Your conversion rate tells you what happened. It does not tell you what the other 950 visitors did. How to read click heatmaps, scroll depth, and attention maps in Leadpages, and turn what you find into a hypothesis you can test.

Yvonne Chow
L

Tutorials

How to Track Checkout Clicks in Leadpages

Track checkout clicks and purchases on your Leadpages pages with built-in conversion tracking. No code, no Google Tag Manager, no developer.