The Leadpages Journal
Marketing that compounds.
Tactical reads on conversion, copy, and the craft of turning attention into customers.

Digital Marketing
Are You Relying Too Much on Google? What Public Enemy Teaches Us About Being Hyper-Focused
Discover why diversifying beyond Google is crucial for marketing success. Explore new strategies to satisfy the diverse tastes of your audience.
![[Podcast] Google Search is Your Fastest Way to the Bottom (With Stacy Dally)](/api/blog-image/1d160613d978e178.webp)
Podcast: On the Record
[Podcast] Google Search is Your Fastest Way to the Bottom (With Stacy Dally)
Is your marketing too dependent on Google Search? Join Ryan, Michael, and Stacy as they explore the rising costs of paid search.

Digital Marketing
Unlocking Success: How to Optimize Your Content Marketing Sales Funnel
By understanding and leveraging the content marketing sales funnel, companies can guide potential customers to the final act of purchasing.

Digital Marketing
Transforming Decision-Making: The Impact of Analytic Dashboards in Today's Enterprises
Analytic dashboards in business operations ensure that decision-makers have access to critical data, pivotal in maintaining a competitive edge.

Copywriting
Unleashing the Power of Persuasion: A Comprehensive Guide to Effective Call to Action Phrases
Master the art of crafting persuasive CTAs with our comprehensive guide, designed to boost engagement, convert leads, and drive sales effectively.

Digital Marketing
The Power of Email Marketing: Ultimate Strategies to Build Your Subscriber List
Unlock the unparalleled power of email marketing. Boost engagement, drive conversions, and build brand loyalty with an effective email list strategy.

Landing Pages
Mastering the Art of Conversion: Guide to the Best Lead Generation Landing Pages
Mastering the best lead generation landing pages can transform your conversion rates, propelling your marketing efforts to new heights.

Digital Marketing
Unlocking SEO Success: Top Keyword Research Tools for 2025
Keyword research tools assist in unraveling these insights, providing data on search volume, competition, and related keywords. Learn more.

Advertising & Paid Media
Unlocking Business Growth: 6 Tangible Benefits of PPC Advertising
Explore the six tangible benefits of PPC advertising and how it can be instrumental in unlocking your business's growth potential.

Digital Marketing
Your Marketing Attribution is Lying to You: How the Beastie Boys Taught Us That Analytics Aren’t Everything
Marketing attribution is important, but it doesn't tell you the whole story. Learn how the Beastie Boys' Paul's Boutique teaches us to look beyond the numbers.

Digital Marketing
Turbocharging Sales: The Essential Role of B2B Marketing Automation in 2024
Staying ahead of the competition requires more than traditional strategies. Enter B2B marketing automation, a powerful tool that has become essential for businesses.
![[Podcast] How Marketing Attribution Failed Us (With Ryan Kopperud)](/api/blog-image/9c828edc5fbf8a82.webp)
Podcast: On the Record
[Podcast] How Marketing Attribution Failed Us (With Ryan Kopperud)
In this episode, we look at marketing attribution. Inspired by the Beastie Boys, we discuss why data might not always tell the whole story.