Michael Sacca
CEO, Leadpages
Michael Sacca has extensive experience in product development and team leadership has been central to his success as CEO of Leadpages. Prior to joining the company, he held several leadership roles in the tech industry, where he sharpened his ability to drive growth and foster innovation. Throughout his career, he led strategic initiatives and overseen product development across a range of organizations.
This broad and varied background has given him the insight and skills necessary to guide Leadpages in its mission to empower marketing businesses with powerful lead generation and conversion optimization solutions.
28 articles
Product Updates
Stop Rebuilding Page Components: Reusable Shared Headers & Footers, Saved Sections, Scripts & Pixels
Components, shared headers and footers, saved sections, and Scripts & Pixels: four ways to build pages in Leadpages without redoing work you've already done.
Product Updates
Leadpages Now Grades Your Landing Page Before It Gets Traffic
Page Grading scores any page you have built for conversion readiness, names the specific gaps, and lets the agent fix them. Set a conversion event, run the score, rerun it, and watch the grade move.
Conversion Optimization
Your Ad Isn't the Only Ad: How Meta, Google, and LinkedIn Grade the Page Behind the Click
The platforms you buy ads from don't just grade the ad — they grade the page it points to. Here's what Meta, Google, and LinkedIn actually reward behind the click, and how to make your page part of the buy instead of an afterthought.
Product Updates
Leadpages Can Now Write and Schedule Your Blog Posts for You
The blog post is always the thing that waits until next week. Leadpages can now write the draft for you, on a schedule you set, and hold it for your review. Here's how to set up a writer, why the brief matters more than the prompt, and what stays in your hands.
Landing Pages
The 2026 Site Builder Shortlist for Teams Running Paid Traffic (Ranked by Time-to-Launch)
A shortlist of the major site and landing page builders, ranked not by feature count but by how quickly a paid-media team can go from finished ad copy to a live, traffic-ready page.
Product Updates
Ask Claude. Launch Your Landing Page. Leadpages MCP Is Here
Build a landing page without opening Leadpages — from your phone, in a chat, while you're still in the meeting. The Leadpages MCP is now available in Claude and ChatGPT, and it reads your brand off your existing site to build on your own colors and fonts.
Product Updates
Heatmaps Are Now Built Into Leadpages
Your dashboard tells you how many people visited and how many converted. It doesn't tell you what everyone else did. Heatmaps, now built into the Leadpages editor, show where people click, how far they scroll, and where they spend their time.
Product Updates
A/B Testing (and Smart Traffic) Are Already Included in Your Leadpages Plan
Most people don't know A/B testing is already included in their Leadpages plan, so it sits there unused. Here's how to run your first split test, grade your page against a real conversion goal, and let Smart Traffic route visitors to the winner automatically.
Product Updates
First Look: The New Leadpages Page-Building Experience
We rebuilt how you start a page — less "pick a template and fill it in," more "tell someone what you need." Meet Piper, the agent inside Leadpages that reads your brief back before she starts building.
Product Updates
Leadpages Has a Fresh New Look
We've spent this year rebuilding the parts of Leadpages you touch every day. Here's what's changing — a cleaner editor, an AI that builds with you, and more templates — and what you need to do about it (nothing).
Product Updates
First Look: Ad Builder Is Live in Beta
A landing page on its own isn't a campaign — you still need the ads that point at it, in every size, for every platform. Ad Builder closes that loop: feed it a published page and get a full, on-brand ad set back.
Product Updates
New in Leadpages: Build an Entire Website From One Prompt
You can now build a whole website in Leadpages from a single conversation — every page, the nav, header and footer, all connected, in under five minutes. And unlike other AI site builders, every page comes with A/B testing and conversion tools already built in.