The Leadpages Journal
Marketing that compounds.
Tactical reads on conversion, copy, and the craft of turning attention into customers.
Product Updates
How to Create a Brand Kit in Leadpages
Build a brand kit from a page you've already made. Leadpages pulls the logo, palette, typography, images and voice, you check it, and Piper uses it to keep your next page on brand.
Product Updates
How to Add a Popup to Your Landing Page in Leadpages
You can now build popups inside the Leadpages builder. Pick a template, let it match your page's styles, choose what triggers it, and open it from any button.
Product Updates
How to Automate Meta Ad Copy Testing with Leadpages Routines
Set up the Meta creative optimizer, a Leadpages routine that finds your winning Meta ads and drafts new copy to test against them on a schedule you pick.
Product Updates
How to Automate Weekly Marketing Performance Reports with Leadpages Routines
Routines take the weekly marketing busywork off your plate. Set a task up once, and Leadpages keeps doing it on a schedule. Here's how to set up a weekly lead recap that lands in your inbox every week.
Product Updates
How to Connect a Custom Domain in Leadpages
Your Leadpages subdomain is great for testing. When you're ready to go live, here's how to connect a custom domain that matches your brand, either automatically or manually.
Product Updates
Visitors Not Converting? Solve With Landing Page Personalization
Personalize spots the visitors your page is losing, like mobile or paid social traffic, writes a version of the page for them, and shows it on the same URL. Here's how audiences show up, what to change first, and what to do when the list is empty.
Conversion Optimization
What's a Good Conversion Rate in 2026? Benchmarks for Paid Landing Pages by Industry and Platform
A good paid landing page conversion rate depends on your industry, your traffic source, and what counts as a conversion. Here's how to benchmark yours and diagnose whether the problem is your page or your targeting.
Affiliate Marketing
Earn With Leadpages: Why You Should Join Our Affiliate Program
Earn up to $400 per referral with the Leadpages affiliate program. Here's how commissions work, who it's a fit for, and how to join in four steps.
Product Updates
The Leadpages Community Is Open: Ask Questions, Compare Notes, and Get a Second Opinion on Your Pages
The Leadpages Community is open. Share the pages you're building, get feedback from people with real experience, and promote your business to other Leadpages customers. If you have a Leadpages login, you already have access.
Product Updates
Stop Rebuilding Page Components: Reusable Shared Headers & Footers, Saved Sections, Scripts & Pixels
Components, shared headers and footers, saved sections, and Scripts & Pixels: four ways to build pages in Leadpages without redoing work you've already done.
Product Updates
Leadpages Now Grades Your Landing Page Before It Gets Traffic
Page Grading scores any page you have built for conversion readiness, names the specific gaps, and lets the agent fix them. Set a conversion event, run the score, rerun it, and watch the grade move.
Conversion Optimization
Your Ad Isn't the Only Ad: How Meta, Google, and LinkedIn Grade the Page Behind the Click
The platforms you buy ads from don't just grade the ad — they grade the page it points to. Here's what Meta, Google, and LinkedIn actually reward behind the click, and how to make your page part of the buy instead of an afterthought.